The Practice
Tanzania Web Solutions was established in Arusha on a straightforward premise.
That businesses in East Africa deserved access to brand strategy and creative work of the same standard available in major global markets — and that this could be delivered by a small, focused team operating close to the client.
We are not a large agency. That is a deliberate choice. It means the people who present work are the people who produced it. It means clients engage directly with senior practitioners from the first meeting to the final delivery. And it means we take on a considered number of client relationships — enough to do each one properly.
Our practice spans four disciplines — brand identity, integrated marketing, creative production, and digital solutions — all operating under a single creative and strategic direction. This integration is not incidental. It is the reason our work holds together across channels, across formats, and over time.
We are headquartered in Arusha, with active client relationships in Dar es Salaam and across East Africa. Our clients include businesses in financial services, hospitality, architecture, commercial supply, and professional services.
What We Believe
Strategy without execution is a document. Execution without strategy is noise. We insist on both, in that order, on every engagement.
Operating Philosophy
How We Work
Strategy First
Every engagement begins with understanding. We do not produce creative work until the strategic framework is established and agreed.
Senior Practitioners
Clients work directly with the people responsible for their account. There is no layer between the brief and the person executing the work.
Integrated Delivery
Brand, marketing, creative, and technology are delivered by the same team under a single creative direction. Consistency is built in, not added on.
Measurable Outcomes
We report against agreed KPIs every 30 days. Growth is compounding, not cyclical. Our programmes are designed to deliver results that accumulate.
Considered Scale
We take on a limited number of client relationships each quarter. This allows us to apply the attention each engagement deserves.
Long-Term Partnerships
Our highest-performing engagements are ongoing retainers. We invest in relationships that allow us to understand the business deeply and act accordingly.
Our Clients
Built for businesses that build.
We work with founders, managing directors, and marketing leads in organisations ranging from early-stage ventures to established regional operators. The common quality is not sector or scale — it is a genuine commitment to building something that lasts.
Leadership
Our Team
A small team by design. Every client works directly with the people responsible for their account.
Kelvin Kiure
Founder & Managing Director
Kelvin leads the agency's strategic and creative direction and holds primary responsibility for client relationships. He founded Tanzania Web Solutions with a clear point of view: that rigorous brand strategy and disciplined creative work should be accessible to businesses building in East Africa, not only those with access to international agencies.
Grace Simon
Director & Head of Finance
Grace oversees the agency's financial operations, commercial structure, and internal governance. Her role ensures that every engagement is managed with the same precision applied to the creative work — clearly scoped, properly resourced, and accountable to agreed outcomes.
Alan Komba
Website Developer
Alan leads all technology work at Tanzania Web Solutions, with responsibility for web and application development across the agency's client portfolio. His practice covers marketing websites, e-commerce platforms, booking systems, and custom applications — built for performance and maintained with care.
Our Journey
Milestones
Founded in Arusha
Tanzania Web Solutions established with a focus on brand strategy and digital development for East African businesses.
First Retainer Clients
Secured first ongoing marketing retainer relationships in hospitality and financial services sectors.
Digital Expansion
Expanded digital solutions practice to include e-commerce and booking systems for hospitality clients.
Integrated Marketing Practice
Launched full integrated marketing and media practice, bringing channel strategy and media buying in-house.
Creative Production Studio
Established in-house photography and videography capability for full creative production control.
Regional Growth
Extended client portfolio across Dar es Salaam and broader East Africa. Reached 85% client retention rate.
100+ Engagements
Surpassed 100 client engagements across Sub-Saharan Africa, North America, and Europe.
Engagements begin with a conversation.
We take a considered number of new client relationships each quarter. If you are approaching a rebrand, a new digital programme, or a strategic marketing retainer, we welcome a preliminary discussion.
Request a Consultation →45-minute consultation · No charge · Response within one business day